Umiya Mobile Ltd (BSE SME)

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Umiya Mobile

July 28, 2025 – July 30, 2025

Price ₹66 - ₹66
GMP Rumors * ₹0
Lot size 2000
Allotment Jul 31, 2025
Listing Aug 4, 2025

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Live Rate

Open
High
Low
Prev. Close
Lower circuit
Upper circuit
52w High
52w Low
P/E Ratio

Umiya Mobile Listing Price

Exchange Listing Price Gain/Loss %
BSE ₹69.00 +₹3.00 +4.55%

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Shareholding Pattern


Umiya Mobile Subscription

Last updated on 30-Jul-2025 18:13:04

CategoryOfferedAppliedTimes
HNIs179000045180002.52
Individual179000046760002.61
Total358000091940002.57
Application-Wise Breakup img
CategoryReservedAppliedTimes
Individual44711692.62

Umiya Mobile Lot(s) Distribution

Category Lot(s) Qty Amount Reserved
INDIVIDUAL 2 4000 264000 447
HNI 3 6000 396000 0

Umiya Mobile Reservation

Category Shares Offered %
HNI 1790000 47.48%
INDIVIDUAL 1790000 47.48%
Market Maker 190000 5.04%
Total 3770000 100%

Umiya Mobile About

IPO Reservation
Investor CategoryShares OfferedNo. of SharesAvailable lots
INDIVIDUAL47.48%17,90,000447
HNI47.48%17,90,000298
Market Maker5.04%1,90,000
Total 100.00%37,70,000

IPO Details
    Total Issue Size37,70,000 shares (aggregating up to 24.48 Cr)
    Fresh Issue37,70,000 shares (aggregating up to 24.88 Cr)
    Issue TypeFixed Price IPO
    Listing AtBSE SME
    Share Holding Pre Issue1,04,50,000 shares
    Share Holding Post Issue1,42,20,000 shares
    Reserved for Market Maker1,90,000 shares (aggregating up to 1.25 Cr)
    Market MakerShreni Shares
    Key Performance Indicator (KPI)
    KPIMar-25Mar-24Mar-23
    DEBT/EQUITY1.692.102.39
    ROCE27.64%20.58%8.27%
    EPS
    (basic)
    5.422.250.17
    P/E Pre IPO12.18
    P/E Post IPO16.57
    Company Financials In Crore
    Period EndedMar-25Mar-24Mar-23
    Assets105.2366.7453.4
    Revenue601.28451.58333.54
    Profit After Tax5.662.350.18
    EBITDA10.945.761.84
    Net Worth13.988.325.97
    Reserves and Surplus3.537.775.42
    Total Borrowing23.617.4714.25
    About Company

    Incorporated: 2012
    Headquarters: Rajkot, Gujarat
    Nature of Business: Multi-brand retail of mobile phones, accessories, and consumer electronics.
    Retail Presence
    Total Stores:
    206
    Gujarat: 154 stores
    Maharashtra: 52 stores
    Business Approach: Offers a mix of store formats and models to serve various customer segments.

    Product Categories

    1. Mobile Phones

    • Brands: Apple, Samsung, Realme, Xiaomi, Oppo, Vivo, and more

    2. Laptops & Tablets

    • Brands: Apple, Samsung, Realme, Lenovo, Oppo

    3. Accessories

    • Products: Chargers, earplugs, power banks, smartwatches, headphones

    4. Consumer Electronics

    • Products: LED TVs, air conditioners, refrigerators, coolers, washing machines, wireless cameras, and more
    • Brands: Sony, LG, Panasonic, Godrej, and others

    Workforce

    As of Sept 30, 2024:
    Total Employees: Approx. 127
    Roles Covered: Business operations, admin, legal, accounting, and secretarial functions

    Strength

    Strong Multi-Brand Portfolio & Vendor Partnerships: Offers smartphones and electronics from top brands like Apple, Samsung, Sony, and LG. Also enables small vendors to sell under its brands (Umiya, My Phone, Phone Plus), supporting affordable business growth with flexible terms.

    Experienced Leadership Team: Led by promoters and management with over 30 years of experience in mobile and electronics retail, providing strategic direction and deep industry knowledge.

    Prime Retail Locations with Customer-Centric Setup: Retail stores are located in high-footfall areas and offer live product demos, enhancing customer convenience and boosting the overall shopping experience.

    Weakness

    Dependency on External Brand Reputation: The company’s sales rely heavily on the brand value of third-party products like Apple, Samsung, and LG. Any decline in these brands’ image or quality could negatively impact its business and financial results.

    Risk from Product Defects & Quality Issues: Defective products or failure to meet regulatory or customer quality standards may lead to cancellations, recalls, legal claims, and financial losses.

    Low Margin Business Model: Operating in a high-volume, low-margin environment, profitability depends on consistently increasing turnover and controlling operational costs. Any inefficiencies may hurt financial performance.

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    Umiya Mobile Latest Announcements

    Date Subject Attachment Text Pdf

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    Umiya Mobile Financial Results

    Umiya Mobile Lead Manager(s)

    Umiya Mobile Address

    Umiya Mobile Ltd.
    Plot No. 3, Ward No. 7, C.S. No. 5805,
    Vhora Aghat NR PDM COM. Collage,
    Opp. Lathiya Motors, Gondal Road, Rajkot - 360004
    Rajkot, Gujarat, 360004
    Phone: +91 73593 39209
    Email: investors@umiyamobile.in
    Website: http://www.umiyamobile.com/

    Umiya Mobile Registrar

    Bigshare Services Pvt Ltd
    Address: Bigshare Services Pvt Ltd 1st Floor, Bharat Tin Works Building, Opp. Vasant Oasis,Makwana Road, Marol, Andheri(E), Mumbai - 400 059